The Ministry of Tourism and Creative Economy (Kemenparekraf / Baparekraf) held a Clean, Beautiful, Healthy and Safe Movement (BISA) event in four tourist destinations in Bali on October 17-19, 2020, as an effort to increase the preparedness of tourist destinations to enter the period of adaptation for this new era.
The four locations are Goa Lawah Beach, Klungkung Regency, Batur Unesco Global Park, Bangli Regency, Penglipuran Tourism Village, Bangli Regency and Wanagiri Village in the Buleleng Regency. During these activities, the community was involved in cleaning, arranging, repainting, and spraying disinfectants at their respective locations.
Deputy for Resources and Institutions Wisnu Bawa Tarunajaya said this movement was an initiative for adaptation of new habits for a productive and safe society related to Covid-19.
“Kemenparekraf continues to encourage all parties to implement CHSE-based health protocols (Cleanliness, Health, Safety and Environmental Sustainability) in tourism destinations and businesses. In Bali there are 4 destinations where this initiative was carried out simultaneously. So that by the time of the rebound, tourist destinations in Bali shall be ready,” said Wisnu while launching the BISA Movement at Goa Lawah Beach in the Klungkung Regency.
Meanwhile, according to the Ministry of Tourism’s 2nd Regional Institutional Coordinator Hendry Noviardi, this movement can simultaneously support tourism destinations to apply the principles of good hygiene and sanitation.
“This clean, beautiful, healthy, and safe movement is an encouragement for all stakeholders in tourist destinations, both managers, tourists and the community to implement health protocols in the tourist destination environment, so that tourists feel safe and comfortable when traveling. Moreover, Bali is one of the (main) entrances for tourists,” he said.
The BISA movement was implemented smoothly and received a good response from the community, especially in Goa Lawah Beach, Klungkung Regency, and Panglipuran Tourism Village, Bangli, which was chosen as the 3rd cleanest village in the world by the international magazine Boombastic.
Penglipuran Traditional Village Head Wayan Supat said that the BISA Movement was launched to coincide with the reopening of the village after being closed for tourists since March 2020 due to the Covid-19 pandemic. Panglipuran Traditional Village was awarded the 2017 ISTA (Indonesia Sustainable Tourism Award) for the best ranking in the category of cultural preservation on October 17, 2017.
Wayan stated that the BISA Movement is important to implement in various tourist destinations, so that they are ready to welcome post-pandemic tourists.
“We invite the Penglipuran community to build cooperation with stakeholders, and most importantly our society must be disciplined and comply with health protocols so that tourists who come feel safe,” said Wayan.